You Can Now Get a Velveeta Martini for Just $15
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This cheesy Velveeta martini is the drink of summer.
If you’re one who absolutely loves a melty slice of Velveeta on a burger, or a gooey helping of Velveeta mac and cheese, then you’re going to love the cheesy creation this company is whipping up: a Velveeta Martini.
This cocktail—also referred to as the “Velveeta Veltini”—is a collaboration with the BLT Restaurant Group. You can sip on this golden cheesy drink creation at golden hour from 5 and 8 p.m. at five BLT restaurant locations: BLT Steak New York, BLT Steak Washington DC, BLT Steak Charlotte, BLT Prime New York and The Florentine in Chicago.
What’s in the Velveeta Martini?
The Velveeta martini includes classic martini ingredients, but with a twist. The cocktail uses Velveeta-infused vodka and mixes it with the usual olive brine and vermouth. The glass is garnished with a cheese drip and a cocktail pick of Velveeta-stuffed olives and a few Jumbo Velveeta Shells & Cheese.
“We wanted to find a way to elevate this experience for our fans even further, by bringing the rich, creamy goodness of Velveeta to a martini in a unique and unexpected way,” said Kelsey Rice, senior brand communications manager for Velveeta, in a recent press release.
Where Can I Get It?
Can’t make it to one of BLT’s five locations? Velveeta is encouraging customers to live “La Dolce Velveeta” right at home with their own take-home cheesy martini kit offered through Goldbelly. The Velveeta martini kit comes with two martini glasses, a gold cocktail shaker, two Velveeta coasters, a jar of olives, cocktail picks, a box of Velveeta Jumbo Shells & Cheese, Velveeta cheese sauce (to infuse the vodka and rim the glasses), a regular Velveeta brick to stuff the olives and full recipe cards. All for $49.95!
The cocktail and kit are available for a limited time, while supplies last. So if you’re looking for a unique summer sipper and count yourself as a Velveeta aficionado, then this “Unapologetic, Outrageously Cheesy Cocktail” is perfect for you.